How to Start a Pop-Up RestaurantNovember 14, 2018
The trend of finding quality food on pop-up restaurants will not stop anytime soon. So before you miss out on this opportunity, make sure that your own pop-up store is not limited so that you can continue to attract modern shoppers.
There are different reasons why you might be setting your own pop-up restaurant such as exploring a new menu or theme to check our customers’ response, you might also be doing a trial before your actual restaurant opens or if you want to expand your business.
The good thing about pop-ups is that it can stay open for as long as you want. If it is a total hit, then why not open it for an entire season. Some pop-ups can be open for a day or during weekends. Regardless of how long you will need this setup, there are some things you still need to consider.
Where to Place It
While you can place pop-up restaurants almost everywhere, but that does not mean you do not have to care where to place it. To make this successful, you will have to consider accessibility with high visibility. Better if there is a lot of foot traffic so that you can be certain that people will see your mini restaurant.
Make sure that the restaurant itself is large enough to cater to many customers so that you can easily cater to them even during the busiest time. Do your research and see if it won’t be in direct competition with established restaurants nearby. If possible, place your pop-up restaurant at a market with other pop-ups as customers in these areas are always in the mood to taste a variety of food.
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Regardless of the kinds of food, you are serving your customers, you will need space to prepare your dishes. If you choose to cook everything fresh on the location, you will have to install the right equipment and make sure that you are following the health and safety regulations set up by your city to protect your customers and staff.
Another easy option is to just rent a commercial kitchen and have your food cook and be prepared for the day. This is even more helpful especially if your chosen space is not that big enough to accommodate a working kitchen. Companies such as Dephna Group offers such a service where you will be able to customize the kitchen space with your own equipment specific to your needs.
Dephna Group is a family run enterprise and is known for providing state of the art kitchens and cold room spaces to various businesses. Servicing their clients for more than 40 years, they are now the oldest and largest provider of commercial kitchens and refrigerated cold room spaces in London.